Google is reportedly gearing up for the Pixel 10 launch, with fresh leaks surfacing from a commercial shoot that offer the clearest glimpse yet at the device’s design and positioning. Behind-the-scenes footage and a storyboard have confirmed the device’s name and tagline: “Ask more of your phone”, highlighting its AI-first approach.

Design and Camera Upgrades
Visually, the Pixel 10 closely resembles the Pixel 9 Pro, including the triple-lens camera—a feature that was previously exclusive to the Pro line. This could signal a standardization of the triple-camera setup across the entire Pixel 10 series.
Other design elements, such as the power button and volume rocker, retain their familiar placements. The leaked unit appears in Obsidian (black), with other color options likely to follow, including past shades like Porcelain, Peony, and Wintergreen.
AI Takes Center Stage
With the tagline aligning with Google’s I/O 2025 announcements, the Pixel 10 is set to feature deep Gemini AI integration, ushering in a wave of new intelligent tools:
- Video Generative ML: AI-assisted video editing directly in Google Photos
- Speak-to-Tweak: Voice-based image editing
- Sketch-to-Image: Turn hand-drawn sketches into photorealistic visuals
These features suggest the Pixel 10 is built around AI creativity, productivity, and personalisation, positioning it as a forward-thinking flagship.
Under the Hood: Tensor G5 and Android 16
Leaks suggest the Pixel 10 will run on the Tensor G5 chipset with 12GB RAM, while the Pixel 10 Pro may offer up to 16GB RAM. A recent Geekbench listing confirms the G5 is in testing on Android 15, but the final release will likely debut with Android 16.
Expected Launch and Market Timing
Following Google’s established release cycle, the Pixel 10 is expected to debut in August 2025. The early marketing efforts, including this full-fledged commercial shoot, point toward a similar timeline as last year’s Pixel 9 launch.
Rumoured Camera Specs: Triple 64MP System
While still unconfirmed, concept renders suggest the Pixel 10 may sport an ambitious triple 64MP camera array:
- 64MP main sensor
- 64MP ultra-wide
- 64MP periscope telephoto (up to 50x digital zoom)
Though these specifications are unofficial, they align with Google’s intent to compete head-to-head with other flagship camera phones.
A Flagship Built for the AI Generation
The Pixel 10 is shaping up to be more than just a routine hardware upgrade. With AI deeply woven into its functionality and an upgraded camera experience, Google appears to be doubling down on its ambition to redefine what a smartphone can do.
Further leaks are likely in the coming months, but this commercial shoot has already set the stage for one of 2025’s most anticipated Android releases.
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